I’m sure there are many of you who have asked the question recently, do I really need a website? For any business or organisation looking to promote their brand or business online then I can assure you that the answer to this question is a resounding yes. Whether you need to have a landing page that simply presents your business ethos or have a more extensive online presence such as an e-commerce platform there is still a great need to have some form of online presence that is not a Facebook or Linked In profile.
Here are some simple reasons why!
- Having a website simply legitimises your business and puts you in good stead when you want to either promote your business online or through word of mouth. It is a place where you can very quickly communication your vision and values and services and point people to
- It is good for SEO. This basically means having a good website will allow you to be found and searched online through various services you offer. Searching the web for local services is still something that people do and will continue to do in the foreseeable future. Don’t miss this opportunity. Even if there is plenty of competition online there is still value in having a good SEO friendly website.
- Flexibility of your services. By building a website you can tap into other creative ways of promoting your business. Such as free give always or using sign up forms to help grow your clientele. Even the opportunity to set up a simple online shop can be done in a very easy way. All these things can be added features to your business or organisation.